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What words get shared on social media – and what doesn’t?
Publicity and marketing, including social media, is like the Wild West. Just about anybody can call themselves a Social Media Ninja (although they shouldn’t) and get away with it, especially if they...
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The random junk in our garages, it is multiplying, and IT MUST BE STOPPED
How much stuff is in your garage or basement, taking up space? I feel your pain. Once you put something in a plastic bin and shove it in your garage, … Continue reading →
View ArticleWhy Facebook friends, Twitter followers and blog hits don’t actually matter
Hear me now and believe me later in the week: Blog hits don’t really matter. Most people actively trying to collecting bazillions of Facebook “friends” are wasting everybody’s time, including their...
View ArticleQuirks and legs beat the pants off talent and perfection
Hear me now and believe me later in the week: Flaws and quirks beat absolute perfection The package matters more than the product Without legs, you are dead in the water And now I’ll prove those three...
View ArticleThe Series of Tubes is not a strategy
It pains me to see folks place all their faith in the Series of Tubes, whether they’re trying to bust into Hollywood, sell books about Men in Kilts or make a living playing punk rock songs with only...
View ArticleFive pro-tips for Twitter, because conventional wisdom is dead wrong
Note: First, let’s celebrate the fact that Alex Jones just got kicked off Twitter forever and ever, which means he’ll be screaming into the void for a long time. Praise the gods. Now onto the meat of...
View ArticleWhy are all writers lazy bums?
I don’t really think writers are lazy bums. I just want us all to talk about the elephant in the living room: why does writing take so long? The average person types 50 words per minute. And that’s...
View Article30 achy breaky Twitter mistakeys
Hear me now and believe me later in the week: first impressions matter more than ever. In the old days, you got to know people because they LIVED NEXT TO YOU, or because you saw them at the feed store...
View ArticleThe Red Pen of Doom shoots up Train’s DRIVE BY
Here is an interesting song, and I mean “interesting” in a tragic, train-wreck sort of way. Because it’s a decent melody by a good band with some of the WORST LYRICS EVER. And the music video itself...
View ArticleThe rise of viral video weirdness
A group of powerful trends have gathered together and magnified their power–like Voltron except the robot beast is made of Karens–to create today’s tsunami of insanity captured on film. The first...
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